PRIVACY POLICY

Last Modified: 04/03/2026

If this Privacy Policy is translated into any language other than English, the English version shall prevail. Any translated version is provided for convenience only and shall not modify or replace the English version.

Pairbly LLP, a limited liability partnership incorporated in the United Kingdom ("Pairbly," "Company," "we," "our," or "us"), is the controller of personal data processed through our AI-powered influencer discovery, analytics, and automation platform (the "Platform"). For any privacy-related inquiries, you may contact us at info@pairbly.com.

We are committed to protecting your privacy and handling personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection laws. This Privacy Policy explains how we collect, use, store, share, and process personal information when you access our website, create an account, purchase a subscription, interact with our services, or otherwise engage with the Platform.

When you create an account or use our services, we may collect personal information including your name, email address, company details, login credentials, and billing-related information. We may also automatically collect technical data such as IP address, browser type, device identifiers, operating system, session activity, and usage analytics. This information is processed for the purposes of providing access to the Platform, managing subscriptions, processing payments, delivering analytics and AI-driven insights, improving service functionality, maintaining system security, preventing fraud, and complying with legal obligations. The lawful bases for processing include contractual necessity, legitimate interests in operating and improving our services, legal compliance, and where applicable, user consent.

Our Platform may process publicly available information obtained from social media platforms and other lawful public sources. This may include publicly visible usernames, profile descriptions, engagement metrics, follower counts, and other publicly accessible content metadata. We do not access private accounts without authorization. Public data is processed for influencer discovery, performance analytics, campaign insights, and AI-powered matching. Users are responsible for ensuring that their use of the Platform complies with the terms and policies of any third-party platforms connected to or analyzed through our services. We are not responsible for any restrictions, suspensions, or enforcement actions imposed by third-party platforms arising from user activity, automation settings, or misuse.

The Platform may use artificial intelligence and automated systems to generate recommendations, analytics, classifications, or outreach functionality. AI-generated outputs are predictive and may not always be accurate or complete. Any automated actions performed through the Platform operate under user-defined configurations. Users assume full responsibility for how automation tools are used and acknowledge that we do not guarantee performance outcomes, engagement results, or third-party platform compliance.

Payments for subscriptions are processed through secure third-party payment providers. We do not store full payment card details on our servers. Payment providers are independently responsible for maintaining appropriate financial security standards and regulatory compliance.

We use cookies and similar tracking technologies to enhance user experience, maintain secure sessions, analyze usage patterns, and protect against unauthorized access. Users may manage cookie preferences through their browser settings, though disabling certain cookies may limit platform functionality.

Personal data is retained for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including for the duration of an active account, compliance with legal obligations, dispute resolution, and enforcement of agreements. Upon account termination, we may retain certain information where legally required or where legitimate interests justify retention.

Personal data may be processed on secure cloud infrastructure and may be transferred to jurisdictions outside the United Kingdom. Where such transfers occur, appropriate safeguards are implemented in accordance with UK data protection requirements.

Under applicable data protection laws, individuals may have the right to request access to their personal data, request correction or deletion, restrict or object to processing, request data portability, or withdraw consent where processing is based on consent. Requests to exercise these rights may be submitted to info@pairbly.com, and we will respond in accordance with applicable legal requirements.

We implement reasonable technical and organizational security measures, including encrypted communications, controlled access systems, and infrastructure safeguards designed to protect personal data against unauthorized access, alteration, disclosure, or destruction. However, no digital transmission or storage system can be guaranteed to be completely secure.

The Platform is intended for individuals aged 18 years or older. We do not knowingly collect personal data from children. If we become aware that such data has been collected inadvertently, we will take appropriate steps to delete it.

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal obligations. Where changes are material, we may provide additional notice through the Platform or via email. Continued use of the Platform after updates become effective constitutes acceptance of the revised Privacy Policy.

If you have any questions, concerns, or complaints regarding this Privacy Policy or our data processing practices, you may contact us at info@pairbly.com.